About ten years ago there were a couple of bright, creative advertising types who were working away at various healthcare marketing firms. Every day seemed just the same. Come to work, create an ad with a prescription pad or a happy couple walking on a beach, call it a day. Sort of like working at the post office.
But that wasn’t really what they wanted and they didn’t think it was all that great for their clients either. So these two – one in California, one in Texas; decided to strike out on their own, determined to do something different (better). Not long after that they found other like-minded ad types, opened an office in the San Francisco bay area and bought a big, red table.
Clients came just as fast drawn to the power of fresh creative thinking that shuns the same-old-same-old and gravitates towards the unique. What they discovered were some pretty smart & interesting people.